7 April 2020
Hyper customization and artificial intelligence : we must save CMO soldier !
Marketing Director has to provide a client’s experience to the height of brand’s promises and to surf on the artificial intelligence’s wave for success.
Marketing
Our last news
24 February 2020
The Golden Rules for Selecting Your E-Payment Solution
Since a decade, we have witnessed the rapid growth of e-commerce worldwide. The revenue in worldwide e-commerce market is expected to show an annual growth rate (CAGR 2019-2023) of 8.9%, resulting in a market volume of US$2,854,203M by 2023.
3 February 2020
Artificial intelligence and hyper customization of Marketing
During our first round table of the year that occurred January, the 30th in Hyatt Madeleine in Paris, we chose to evoke hyper customization theme. Why this choice of hyper customization helped by AI ? As Jean-Luc Marini and Julien Samarcq remembered it : “hyper customization is a necessity in order to maintain clients’ loyalty and to assure brands’ sustainability.”.
28 May 2019
Clarify your strategy regarding Marketplaces or someone else will do it for you
Everyone knows Amazon, the multinational e-commerce company. In 2018, Amazon’s share of the US ecommerce market hit 49%. That’s 5% of all retail spent across the entire country. 55% of people go to Amazon.com site or app when searching for products.
27 February 2019
Axys Consultants announces new Partner, following continued growth across Hong Kong and Asia
Axys Consultants SA (Paris) and Axys Asia Limited (Hong Kong) announce the appointment of Alexandre Viale-Berthélier as new Partner and Head of Asia. This follows the recent announcement of Axys’s geographical expansion in Northern America (Axbility Consulting), and two years of business development in Hong Kong.
Please fill in all required fields.
The email is invalid.
The attached files must be in doc, pdf or docx.